After analyzing television and radio adverts for Subway I then looked at the style of advertising they use in magazine and newspaper adverts.
I started looking at the writing in the advert to see what it was saying and in this case it is the company name, the product (New smokehouse BBQ chicken), how little fat there is ( 6 grams of fat on 6'' subs), try one today, limited time only and, the official training restaurant of athletes everywhere.
The advert has written on it the company name, the product (New smokehouse BBQ chicken), how little fat there is ( 6 grams of fat on 6'' subs), try one today, limited time only and, the official training restaurant of athletes everywhere.
The graphics of the advert consist of a famous sports person and a sub. The colour base of the advert is yellow and green.
The brand is shown because they want to make sure we know it is them selling the product and I think it is important because we need to know where to buy it.
The intended target audience for the advert is any gender and any age, as everyone likes sandwiches.
The advert uses the advertising technique of celebrity endorsement by using a famous sports person.
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